Photo of Susan Ritchie
Susan Ritchie
Acting Director
International Information Programs
Office of Policy and Outreach
Term of Appointment: 04/03/2013 to present

Susan Ritchie is a media industry veteran with experience working on executive management teams of a global programming company and U.S. cable and telecommunications providers. Ritchie is currently senior advisor and Acting Director of the Office of Policy and Outreach at the U.S. State Department’s Bureau of International Information Programs, the Department’s communications arm to foreign publics. Ritchie advises bureau leadership on international media and telecommunications trends.

Prior to joining the State Department, she was senior partner at International Media and Entertainment Partners, a consultancy specializing in restructuring international media businesses. Ritchie was senior vice president of Discovery Networks International where she determined message strategy and product positioning for the division’s 75 marketing communications professionals working on 19 network and new media brands in 170 countries. While at Discovery, Ritchie played a leadership role in several large-scale projects that expanded the division’s revenue and product profile into broadcast television, digital media, and new programming genres.

Prior to joining Discovery in 2004, Ritchie was vice president of government affairs for AT&T in San Francisco and Sacramento from 1999 to 2003 where she was responsible for franchising and government relations for a territory that included more than 200 franchise authorities. From 1997 to 1999, Ritchie was a senior member of California lobbying firm Rose & Kindel, assigned to lobbying state and local regulatory and policy issues for telecommunications clients including DirecTV, AT&T, and TCI.

Ritchie got her start in the cable industry with top-10 cable operator Times Mirror Cable Television, where she directed the company’s corporate communications and public affairs activity from 1987 to 1995. In addition to overseeing communications and public affairs programs to build the company’s profile in the 60 local communities it served nationwide, she oversaw 13 television studios and local production operations. She also worked with the company’s magazine division to create and launch the Outdoor Life Network.

Ritchie holds an M.A. in communications management from the Annenberg School of Communications and a B.A. in political science and journalism from the University of Southern California.

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